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GR House & Home
CLIENT
GR House & Home
CATEGORY
Visual Identity Package
WHAT WE DID
We began by drawing inspiration from Scandinavian and Japanese design philosophies. Modern typography, sleek imagery, and painted brush strokes come together to evoke a sense of warmth, professionalism, and creativity. The result is a personable yet polished brand that offers a refreshing blend of expertise and approachability.
BRIEF
Matt and Kate are a husband-and-wife real estate team seeking to create a brand that reflects high-end hospitality while remaining approachable. They aim to embrace the vibrant art scene and the abundance of Mid-Century Modern homes found throughout West Michigan.
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